1 1

BUSINESS POLICY AND STRATEGIC MANAGEMENT : CONCEPT & APPLICATIONS BY VIPIN GUPTA, KAMALA GOLLAKOTTA, R. SRINIVASAN [PAPERBACK]

BUSINESS POLICY AND STRATEGIC MANAGEMENT : CONCEPT & APPLICATIONS BY VIPIN GUPTA, KAMALA GOLLAKOTTA, R. SRINIVASAN [PAPERBACK]

Rs. 850.00
Rs. 850.00
Sale Sold out
Taxes included. Flat Shipping calculated at checkout.
Trust
This innovative introduction to business policy and strategic management, covering both the illustrative cases and conceptual foundation, offers authoritative approaches to strategic leadership in emerging markets. Among its many unique features, this comprehensively updated and revised second edition is structured to help students think strategically. The major organizational issues in strategy development are covered through an analytical study of: nine different perspectives on organization to capture the rich history of the discipline and enlighten the nature of strategy; the concept of strategic intent to guide action; 9-M model to analyze strategies in functional areas of manpower, materials, methods, money, manufacturing, machine, marketing, motivating, and manipulating; competitive gaming model to strategize different types of market structures; internetworking model to develop high-performance Internet ventures; strategic business model to unfold hidden value into new directions. It also covers: value model to explain strategic elements of innovation and technology management; ethical and international issues in the context of corporate governance; strategic leadership model relevant to the emerging market ground realities; and, strategic control model (both balanced and extended scorecard) to explore the influence of environmental and cultural contexts on effective performance. The text is well supported by more than one thousand sources of international research, India-focused case studies and experiential assignments. This comprehensive text on theory and practice of strategic management is a must read for management students as well as business practitioners and consultants.

Shipping & Returns

  • Shipping Time:- Our orders are shipped within 24 Hours. 
  • Delivery Time:- 2-5 Days (Anywhere in India), 7-10 Days for remote location
  • Shipping Partner:- Bluedart, Delhivery, Xpressbees, & India Post.
  • Replacement:- Damaged During Transit, Missing Parts Or Item Mismatch.
  • Return:- Item mismatch or parts missing etc.
  •  No return/Replacement will apply if the Product has been subject to misuse, static discharge, neglect, accident, modification, or has been soldered or altered in any way.
  • We accept no responsibility for improper installation of our products. Electrical polarity must be properly observed in hooking up electrical components.
Trust
View full details

Find your perfect product in seconds.